Trend Marketing is the process and art of linking a big world event to your product somehow, in some creative way. Why? The reason is that as soon as a big world event occurs, Google is inundated with searches for that item. If your article or video has that keyword in the title, then your article or video has a high likelihood of being found and read or watched. In this way, you get fresh new clients riding on the back of the world event.
This article is about getting new clients every YEAR.
The process for doing this is by listing those events which occur and recur every year. Here's some:
... New Year's Day
... Valentine's Day
... Easter
... Passover
... School Break
... Reading Week
... Mother's Day
... Father's Day
... Labor Day
... Back to School
... Halloween
... Christmas
This article is about getting new clients every YEAR.
The process for doing this is by listing those events which occur and recur every year. Here's some:
... New Year's Day
... Valentine's Day
... Easter
... Passover
... School Break
... Reading Week
... Mother's Day
... Father's Day
... Labor Day
... Back to School
... Halloween
... Christmas
Are there more? Sure, there's lots more. Here's some more:
... first day of Summer
... first day of Autumn
... first day of Winter
... first day of Spring
... birthday
... anniversary
In the middle of Summer, no one is interested in Halloween. In the middle of Winter, no one is thinking of Labor Day. However, once a year, these special days come around, every year.
All you do is link one of the events to your product or service, in some funny or creative way. I'll just give you some examples here to spark your thinking...
If you are a Realtor in Miami, you could write an article entitled MOTHER'S DAY - GIVE HER A NEW HOUSE IN MIAMI.
If you are a Dentist in New York City, your title could be HALLOWEEN IN NEW YORK CITY - BUT YOUR TEETH DON'T HAVE TO LOOK LIKE A ZOMBIE'S
If you sell goal-attainment services as a coach online, then your title could be NEW YEAR'S DAY - THE BEST TIME TO SET AND ACHIEVE YOUR GOALS.
Then write a brief article talking about your product or service. The purpose of the title was to allow search engines to find you.
